JUST Media Digital Marketing Blog

The Platforms Post: April 2019 Edition

In this month’s edition of the Just Media Platforms Post, we’ve tapped a few of our in-house experts to dish on some of the key trends to watch this month! Google Wipes Out Bad Ads Continuing their effort to suppress fake news, misinformation and low-quality content, over 2018 Google removed 2.3 billion bad ads and Read More >

Data Breach: What Comes Next for Facebook Advertising

B2B Brands On Facebook In 2018, Facebook had its CEO questioned by lawmakers in a tense hearing for two days. They became the target of consumer and privacy watchdogs and allowed shareholders to become increasingly distrusting of their data security. This public relations nightmare left many advertisers wondering how B2B brands on Facebook should position Read More >

Team Spotlight: Meet Dominique Stewart

The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different member of the team, highlighting the individuals that contribute to our culture. Meet Dominique Stewart, Integrated Demand Specialist. Oakland Native. Bow-Tie Aficionado. Sneaker Connoisseur. What is your role at Read More >

5 Reasons Reddit Marketing Is Essential to Your Digital Strategy

Great B2B marketers are always looking for new and interesting ways to reach their target audience. Over the past 10 years, social media has gone from curio to table stakes for B2B companies (as well as B2C of course) as a way to engage with existing customers, prospects, and their industry as a whole. LinkedIn, Read More >

The Future of Online Tracking

The future of tracking has been a prime discussion in the industry, and our Austin team is here to tackle the rumors and forecasts. Here, we are thrilled to walk you through the current state of the industry, why Just Media is in a prime position to tackle the issue, and what’s in store for Read More >

Team Spotlight: Meet Kevin Flint

The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different member of the team, highlighting the individuals that contribute to our culture. Meet Kevin Flint, Media Director. 2018 sfBIG Agency Star of the Year. Weekend minivan chauffeur. Loyal fan of the Syracuse Orange. Lover of Read More >

2019 Social Media Image Size Reference Guide

In the ever-changing landscape of social media, it’s important to stay up to date with image sizes and formats for each platform.  Leveraging social media is a great way to engage with your audience in creative ways, but can also be very competitive. With so many brands vying for the attention of users, it’s important Read More >

ABM Strategies with Google Ads

Interests from clients in ABM strategies seem to be ever-growing, and with good reason. A 2017 study by ITSA suggested that 87% of marketing programs that utilize ABM tactics see higher ROI in those campaigns than others. The shift from a traditional marketing mindset, aligned with mass audiences, to one with as narrow a target Read More >

The Data Standardization Process of the Future

You’ve probably read countless articles about the importance of standardization in digital media and how you need it to be successful. However, implementing a standardized process that results in standardized data, metrics, benchmarks and expectations is not a simple task. There are numerous challenges to overcome and plans to set in place for standardization to Read More >

Google Ad(word)s 2018: A Year in Review

Another year come, another year gone. The world saw Facebook + Cambridge Analytica’s political blunder, Meghan Markle and Prince Harry tying the knot, and Russia host the best World Cup tournament ever. But perhaps these events pale in comparison to the shifts we saw in search engine marketing. Perhaps.   AdWords Re-branded to AdsGoogle announced Read More >

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