Just Media Digital Marketing Blog

The Future of Online Tracking

The future of tracking has been a prime discussion in the industry, and our Austin team is here to tackle the rumors and forecasts. Here, we are thrilled to walk you through the current state of the industry, why Just Media is in a prime position to tackle the issue, and what’s in store for Read More >

Team Spotlight: Meet Kevin Flint

The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different member of the team, highlighting the individuals that contribute to our culture. Meet Kevin Flint, Media Director. 2018 sfBIG Agency Star of the Year. Weekend minivan chauffeur. Loyal fan of the Syracuse Orange. Lover of Read More >

2019 Social Media Image Size Reference Guide

In the ever-changing landscape of social media, it’s important to stay up to date with image sizes and formats for each platform.  Leveraging social media is a great way to engage with your audience in creative ways, but can also be very competitive. With so many brands vying for the attention of users, it’s important Read More >

ABM Strategies with Google Ads

Interests from clients in ABM strategies seem to be ever-growing, and with good reason. A 2017 study by ITSA suggested that 87% of marketing programs that utilize ABM tactics see higher ROI in those campaigns than others. The shift from a traditional marketing mindset, aligned with mass audiences, to one with as narrow a target Read More >

The Data Standardization Process of the Future

You’ve probably read countless articles about the importance of standardization in digital media and how you need it to be successful. However, implementing a standardized process that results in standardized data, metrics, benchmarks and expectations is not a simple task. There are numerous challenges to overcome and plans to set in place for standardization to Read More >

Google Ad(word)s 2018: A Year in Review

Another year come, another year gone. The world saw Facebook + Cambridge Analytica’s political blunder, Meghan Markle and Prince Harry tying the knot, and Russia host the best World Cup tournament ever. But perhaps these events pale in comparison to the shifts we saw in search engine marketing. Perhaps.   AdWords Re-branded to AdsGoogle announced Read More >

Social Media Trend Forecast: 2019

Tis the season for reflection and it’s no secret times have drastically changed since Just Media kicked off its first paid social media campaign back in 2012. At this time targeting was extremely limited, spends were less than minimal and most B2B marketers, and even some B2C marketers, never thought they could see their brand Read More >

6 Steps to Effective Lead Generation with SEM

You’re an entrepreneur or a marketing executive who’s tasked with driving more B2B leads during the work week. You may have a small or large marketing budget, and you may or may not be using paid ads already. Whatever the case may be, driving MQLs isn’t easy, and doing so is part art, part science. Read More >

TEAM SPOTLIGHT: MEET BRANDON PARRY

   We strive to foster a culture at Just Media where our team is inspired to be innovative, take risks, grow themselves, be creative and most importantly have fun.  The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different Read More >

Help Fight Hunger This Giving Tuesday

Join the Just Cares ATX Team this Giving Tuesday and donate to our Holiday Virtual Food Drive in support of the Central Texas Food Bank. For the month of November, the team has been collecting donations to help those less fortunate. Every donation helps makes a difference: For every $1 donated, 8 meals will be Read More >

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