JUST Media Digital Marketing Blog

The Platforms Post: June 2019 Edition

In the June edition of the Just Media Platforms Post, we’ve tapped a few of our in-house experts to dish on some of the key trends to keep your eye on this month! Google Marketing Live Keynote 2019 2019’s Google Marketing Live keynote announced a number of new ad products and formats including Discovery Ads, Read More >

Team Spotlight: Meet Alastair Winston

The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different member of the team, highlighting the individuals that contribute to our culture. Meet Alastair Winston, Associate Director, Search Marketing. Podcast Evangelist. Traveler. True Crime Addict. What is your role Read More >

5 Hidden Excel Secrets Every Digital Marketer Should Know

When it comes to optimizing accounts at scale, making individual campaign adjustments within large accounts can be time-consuming, tedious, and generally inefficient. To circumvent this, many advertisers use Microsoft Excel to handle day-to-day optimizations in bulk, as Google Ads and other platforms make it easy to upload changes from spreadsheets. Excel has an almost overwhelming Read More >

Google Marketing Live 2019: Recap

Just Media attended Google Marketing Live 2019 at the Moscone Center in downtown San Francisco May 13th – May 15th.  At #GoogleMarketingLive, or as the live stream announcers boasted: the “Super Bowl of Ads,” a number of new ad products and formats were announced including Discovery Ads, Gallery Ads, and the Bumper Machine.  We’ll recap Read More >

Team Spotlight: Meet Nikki Lee Anderson

The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different member of the team, highlighting the individuals that contribute to our culture. Meet Nikki Lee Anderson, Social Media Supervisor. Halloween Enthusiast. Sushi Lover. Cranberry Sauce Connoisseur. What is your Read More >

The Platforms Post: May 2019 Edition

In this month’s edition of the Just Media Platforms Post, we’ve tapped a few of our in-house experts to dish on some of the key trends to keep your eye on this month! Bing Ads Rebrand as Microsoft Advertising Bing Ads just got a makeover and is now called Microsoft Advertising. Much like Google Ads’, Read More >

Improve Overall Performance with an Always-On Paid Social Strategy

As a Social Media Manager, I’ve run a large number of social campaigns in my career. The majority of these match the following description: short-term, usually event/time-based, align with quarterly budgets, and include a fixed end date. After which, there can be long periods of time the brand goes dark until the next campaign launches. Read More >

Team Spotlight: Meet Tasha Freeman

The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different member of the team, highlighting the individuals that contribute to our culture. Meet Tasha Freeman, Media Account Supervisor. Traveler, Do-er, Unsolved Mystery Fanatic. What is your role at Just Read More >

Infographic: 8 Programmatic Buying Trends to Keep an Eye On in 2019

The everchanging advertising landscape has marketers constantly adapting to consumers shifting behaviors. Agencies and advertisers are relentlessly trying to stay ahead of their competitors and in front of the right end-users. B2B trends for 2019 are centered around gaining the upper hand in maximizing the effectiveness of media investment and wean off the dependency of Read More >

Team Spotlight: Meet Paulene Rejano

The vibrant culture here at Just Media is fueled by the amazing people that we work with.  In our Team Spotlight series, we feature a different member of the team, highlighting the individuals that contribute to our culture. Meet Paulene Rejano, Senior Manager, Insights & Analytics. Lead Singer. Boba Connoisseur. Spice Enthusiast. What is your Read More >

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