When it comes to media, we have lots of opinions and we’re not shy about sharing them.
We think clicks don’t matter. We think optimization is sexy. We think some of your leads need to be rejected. We think view-through attribution models rock. And aligning your firsthand data with third party analytics is where the fun begins.
To help you use our knowledge, this is where we write about what we think.
One of the things we enjoy the most at Just Media is meeting with clients that really want to evolve their demand gen strategy. We...
Capturing attention in Times Square - new installation for Coca Cola has 1,715 moving and 245 static LED cubes, with…https://t.co/q4GEHzQKAa6 days ago
H1 2017 - print editions of The Spectator, The Economist and Private Eye have all seen an increase in circulation https://t.co/3V5Uw2mRJ86 days ago
After a 6 year absence from the app store, FT yields to the mighty Apple https://t.co/i4RREu8phJ1 week ago
A look at the New Demand Unit Waterfall Introduced at the #SiriusDecisions Summit: https://t.co/cRWDRMvd3b https://t.co/AUdsVQqRYG1 month ago
Force yourself to analyze your prospects & target them with the right message at the right time #DemandWaterFall https://t.co/cRWDRMvd3b1 month ago