Posts Tagged:Brands

Brands Still Sell Brands

Don’t lose sight of what quality brands can do for your brand in a world of low-quality programmatic and walled advertising gardens. In a world filled with clickbait, meaningless slide shows and questionable content sources, most of which are driven by short attention spans and, ultimately, low-quality programmatic revenue models, it’s refreshing to see strong…

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The Year of Social Influencers

As savvy consumers, it’s safe to say that in this day in age, audiences are resonating less with logos and more with humans. Audiences are slowly shifting from retrieving their real-time product updates from television, radio and print media and instead leaning on channels like Facebook, Twitter and Instagram. With 47% of online consumers using…

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