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Technology Marketing – A View From The Top (PDF)
for the first time ever learn what the CEO’s of IDG, Techweb, Ziff Davis Enterprise and Just Media think about the current state of marketing in the tech sector including their personal views and insights into the future of lead generation, social media and the ever present question of branding verses ROI.

This is a must read document for technology marketers who want to get an insight into how these top executives view the rapidly changing media landscape.