The addition of veteran COO and SVP Analytics & Platforms brings further scale to this proudly independent media agency
SAN FRANCISCO BAY AREA (March 23, 2018) – Independent media specialist agency Just Media, Inc. announces two executive appointments amidst its continued rapid growth. Agency veteran Alan Burgis has joined the team as Chief Operating Officer. Focused on continuing smooth customer operations, Burgis is tasked with overseeing day-to-day agency operations, including media, finance and business operations. Data innovation junky Heather Fitzgerald has joined as SVP Analytics & Platforms. Fitzgerald is charged with fostering the agency’s data sciences, analytics and media delivery platform teams. These appointments come on the back of 57% year over year growth for the agency — and 43% YoY growth over the year prior.
Born in Sydney, Australia, Burgis brings tremendous global experience and leadership to the table for Just Media and its clients in his role as COO. Previously, as the CEO and Chief Strategy Officer of Havas Worldwide, San Francisco, Burgis led the agency to more than 700% growth in 10 years. Prior to his time with Havas, Burgis was Managing Partner at interactive marketing agency Agency.com and President of Exile on Seventh. Burgis also previously held CEO roles for Euro RSCG and FCB, both in Australia. His customer-focused approach stems from his time on the client side in Australia, where he held senior marketing positions with such household names as Bristol-Myers and Frito Lay.
With a career innovating analytics and media platforms on both the client and agency side of the business, Fitzgerald most recently held the role of SVP Data & Analytics for DigitasLBi where she impacted brands such as Lyft, Pandora, PlayStation and Taco Bell. Prior to that, Fitzgerald was the Head of Analytics/Marketing Sciences for both OMD West Coast and mcgarrybowen. She also held analytics and digital media roles with Big Fuel and Organic, Inc. She’s been hands-on with customers covering everything from data science, analytics and business intelligence to optimize and automate the media.
“At Just Media, curiosity, technology and data fuel the creative media strategies we deliver for some of the globe’s most impactful brands. Adding depth in leadership to help further drive our innovation and disruption in the market is a natural part of our growth evolution,” said Brandon Friesen, CEO of Just Media. “We’re excited to have successful leaders like Heather and Alan join our team. They both bring proven client results to the table and, most importantly, align with our cultural values and agency passion.”
“In the B2B tech sector, the breadth of Just Media’s roster and experience is second to none. They’ve helped build some of the world’s most impactful tech brands, yet I love how they have used their innovation in B2B and fast-paced tech to also successfully service innovative B2C brands,” said Alan Burgis, COO. “It was important I join organization rife with opportunity and already hyper-focused on people, customers and a vision for using data and technology to create connected brand experiences. I am excited to work with great people who strive to do great things.”
“I wanted to find a true data-driven & nimble organization that was at the forefront of transforming the usage of data and media technology platforms for clients,” said Heather Fitzgerald, SVP Analytics & Platforms. “My passion and experience surround the ability to provide holistic data-driven solutions, technologies and insights to tie online and offline platforms together. Leading an incredible team of diverse specialists, I’m excited to help Just Media continue to make an impact on the market while promoting positive business as a core tenant of culture.”
About Just Media: Just Media is an innovative Media and Marketing Services agency built from the ground up to ensure cohesive and integrated media perspectives. Our diverse and specialized teams allow us to harness media to transform brands and the world around us by delivering bottom-line results. In a world where buyers self-nurture through the purchase process, we deploy what we call the “Connected Experience” to help clients Own and Activate their brand with data at the intersection. With 170+ employees across multiple locations, Just Media thrives on using its agility to quickly bring ideas and innovations to market. We operate under the assumption that leading with values is good for business and the world around us. We are Just.